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As a worldwide leader in forklift trucks, Hyster constantly strives for excellence in product quality and safety. However, it started as a producer of lifting machines and winches. Most of its production was focused in the northwest United States and dealt mostly with the timber and logging industry. A couple years after the first forklift trucks were invented Hyster became synonymous with quality production. Over the previous 80 years Hyster has continued to expand and grow its product line. The expansion of its products coupled with its want to stay service oriented has allowed Hyster to mature into the intercontinental player it is now.
In the period between 1940 and 1960, Hyster continued its growth throughout the western world. In 1946, Hyster opened a plant in Illinois that was totally dedicated to mass producing trucks. This allowed Hyster to force its expenses down and, simultaneously, offer a better quality product at industry aggressive prices. In 1952, Hyster began its first foray in to the international production market through opening its first plant in the Netherlands. The Netherlands plant was originally designed to produce two products: Hyster 40" and the Karry Kranes.
Hyster continued to aggressively expand its production operations all the way through the 50's and 60's. They started constructing container handlers in the US in 1959 to satisfy the ever expanding demand for transportation goods. In 1966, Hyster developed a technique for enabling a lift truck to go both ahead and backwards using the same pedal. This pedal was known as the Monotrol pedal, which revolutionized the industry. Later in the decade Hyster opened a research and development centre in Oregon that was focused on enhancing the design and functionality of forklifts. The centre is still one of the world's greatest testing facilities in the materials handling industry.
The sixties was characterized by rapid growth right through the whole materials handling industry. Due to this, Hyster considered it necessary to refocus its approach towards these developing mass markets. Hence, in 1970, the XL design philosophy was born. The XL design philosophy allowed Hyster to afford superior quality at a more inexpensive cost. A further expansion in production capabilities was necessitated by the need in Europe for Internal Combustion Engine Vehicles. To fill this gap, a plant in Craigavon, Ireland was opened in 1980. Through the 80's Hyster continued to focus on developing industry leading lift trucks. The Hyster brand name was recognized throughout the globe for its dedication towards excellence. This attention to excellence brought numerous suitors for the business. In 1989, a large multinational business based in Ohio called NACCO Industries purchased Hyster and started an aggressive growth plan. NACCO swiftly replaced the XL philosophy with a more driver oriented lift truck that focused on operator comfort, which is identified as the XM generation of forklifts.
The evolving requirements of Hyster's consumers, led by changes in supply chain management, required Hyster to constantly innovate and invest in modern production technology throughout the next few decades. Acquisitions and investments were made in the United States, Italy, Netherlands, and countless other places throughout the globe. All of these investments have made Hyster a international leader in the forklift market. In 2009, Hyster celebrated its 80th anniversary as an industry leader of materials handling equipment, which consists of over three hundred various versions of forklift trucks.
